Effective Date: 21 August 2023

Last Updated: 21 May 2024

Introduction

April Communications (“We,” “us,” or “our”), is committed to protecting your privacy. This Privacy Policy (the “Policy”) outlines how we collect, use, disclose, and protect your personal information when you visit our website at aprilcom.co.uk (the “Site”) in accordance with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws.

This Privacy Policy applies to all April Communications brands.

Personal Information

We collect the following types of personal information from you:

Information you provide to us:

When you visit the Site, you may choose to provide us with personal information, such as your name, email address, and phone number. You may also provide us with personal information when you contact us to inquire about our services.

Information collected automatically:

When you visit the Site, we may automatically collect certain information about your device, such as your IP address, browser type, and operating system. We may also collect information about the pages you visit on the Site, the links you click on, and the actions you take on the Site.

Information from third-party services:

We may collect information about you from third-party services, such as Google Analytics. This information may include your IP address, browser type, and operating system.

Use of Personal Information

We use your personal information for the following purposes:

To provide you with the services you request:

We use your personal information to provide you with the services you request, such as providing you with quotes and preliminary cost estimates for your future projects.

To improve our services:

We use your personal information to improve our services, such as by tracking how you use the Site and what pages you visit.

To send you marketing communications:

We may use your personal information to send you marketing communications, such as email newsletters and promotional materials.

To comply with the law:

We may use your personal information to comply with applicable laws and regulations.

Sharing of Personal Information

We may share your personal information with the following third parties:

Business partners:

While performing our contractual obligations, we may share your personal information with our business partners, such as other design and creative studios and web development agencies.

Compliance with the law:

We may share your personal information if required to do so by law or in order to protect our rights.

Your Rights

You have the following rights with respect to your personal information:

Access:

You have the right to access your personal information.

Correction:

You have the right to correct any inaccurate or incomplete personal information that we hold about you.

Deletion:

You have the right to request that we delete your personal information.

Objection:

You have the right to object to the processing of your personal information.

Portability:

You have the right to request that we provide you with a copy of your personal information in a commonly used format.

To exercise these rights, please contact us at hello@aprilcom.co.uk.

Collection of Anonymous Data from Google Analytics

We use Google Analytics to collect anonymous information about visitors to our website. This information includes but is not limited to your IP address, browser type, device information, and pages visited. This data is collected through cookies and similar technologies. We use this information to analyse website usage, improve our services, and enhance your user experience. This data is anonymised and does not personally identify you.

Non-Disclosure of Collected Data from Google Analytics

We do not sell, trade, or disclose the anonymous data collected from Google Analytics to any third parties for marketing or other purposes.

Submission of Personal Data for Quote and Preliminary Cost Estimation

If you choose to submit the contact form on our website to receive a quote and preliminary cost estimation for future projects, we may collect certain personal information. This may include your name, email address, phone number, and any other details you provide in the form. By submitting the form, you consent to the collection and processing of your personal data for the purpose of providing you with the requested information.

Non-Storage and Non-Disclosure of Submitted Form Data

We do not store the personal data submitted through the contact form on our website. Once we have responded to your inquiry and provided the requested information, we do not retain or sell this data to any third parties. We take reasonable measures to protect the confidentiality and security of your personal information during the transmission and processing of the form.

Security Measures

We implement appropriate technical and organisational measures to safeguard your personal information against unauthorised access, alteration, disclosure, or destruction. However, please note that no method of transmission or storage is 100% secure, and we cannot guarantee the absolute security of your data.

Legal Basis for Processing Personal Data

The legal basis for processing your personal data may be your consent, the performance of a contract, compliance with legal obligations, or our legitimate interests as a business. We only process your personal data for the purposes outlined in this Privacy Policy.

Third-Party Websites

Our website may contain links to third-party websites. This Privacy Policy does not apply to those websites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of those websites before providing any personal information.

Children’s Privacy

Our website is not intended for children under the age of 16. We do not knowingly collect personal information from individuals under 16 years of age. If you believe we have inadvertently collected personal information from a child under 16, please contact us immediately, and we will take steps to remove that information from our records.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with a revised effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your personal information.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us at hello@aprilcom.co.uk

By using our website, you acknowledge that you have read and understood this Privacy Policy, and you consent to the collection, use, and disclosure of your personal information as described herein.